strategy

How Do I Determine Which Opportunities are Right for My Business?

How Do I Determine Which Opportunities are Right for My Business?

When you’re planning your marketing efforts, it’s important to determine which actions best align with your brand vision and values. It’s important to know when to say '“YES” and when to say “NO” to the projects that come across your desk and the platforms where your brand can be found.

Take Time Away for a Stronger Business

Take Time Away for a Stronger Business

My yoga studio sent me an email this morning about the importance of a re-boot. The email both resonated with and inspired me, so I decided to write a blog post about it this week.

I'm convinced that inspiration for your business can be found nearly anywhere, but you have to take the time to look around and find it. Often, we're so busy 'hustling' that we forget to stop for a second and smell the figurative (or literal) roses.